Menlook acquires german company Frontlineshop

Menlook, the leading European online shopping destination dedicated to men, acquires German e-Commerce company focusing on men’s fashion Frontlineshop.



sold to

Consumer Internet

Press release (extract)

Founded in 1986 in Hamburg as a music mail-order company, Frontlineshop later moved towards offering fashion goods and successfully transitioned into an online pure player. Over the years, the company has built a highly recognized brand in Germany and become a leading e-Commerce destination for men, distributing over 300 brands and attracting more than one million unique visitors each month. READ FULL PR

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